Privacy Policy.
We respect your privacy. This policy explains what personal information we may receive when you use our website or contact us about buying or selling a vehicle, and how we handle it.
Last updated: 31 October 2026
1. Who we are
Cheshire Prestige Motors Ltd is the controller of personal information we receive in connection with enquiries made through this website.
Company number: 17530783
Registered office: 10 Clydesdale Road, Appleton, Warrington, WA4 3AY
Email: sales@cheshireprestigemotors.co.uk
2. Information we may collect
When you contact us by email, we may receive your name, email address, telephone number, vehicle preferences, and any other details you choose to provide. If you enquire about selling a car, this may include its make, model, year, mileage, registration and other vehicle information. Please do not send sensitive personal or financial documents unless we specifically request them through an appropriate channel.
Our website hosting and security providers may also process technical information, such as IP addresses, device/browser information and request logs, to deliver and protect the website.
3. How we use information and our legal bases
- To respond to enquiries and discuss possible vehicle purchases or sales — our legitimate interests in operating the business, or steps requested before entering a contract.
- To assess a vehicle you may wish to sell or place on sale or return — our legitimate interests and, where relevant, pre-contract steps.
- To keep appropriate business records and meet legal obligations, where applicable.
- To maintain website security and prevent misuse — our legitimate interests in operating a secure service.
We do not use website enquiries to send unsolicited marketing emails. If we introduce marketing subscriptions later, we will explain the relevant choices and permissions.
4. Who may receive your information
We use service providers to operate our website and business communications, including Cloudflare for website delivery/security and Google Workspace for business email. They may process relevant data on our behalf under their own service terms. We may share information with professional advisers, regulators or other parties where required by law or where reasonably necessary for a transaction, with appropriate safeguards.
5. International processing
Some service providers may process information outside the United Kingdom. Where UK data protection law requires it, we rely on appropriate transfer safeguards or other lawful mechanisms.
6. Cookies, fonts and analytics
We have not intentionally added advertising or behavioural tracking cookies to this website. The site uses Google Fonts, which may involve your browser contacting Google's servers and sharing technical connection data. Cloudflare may use strictly necessary security technologies to protect and deliver the website. If we add optional analytics or marketing cookies in future, we will update this notice and implement any required consent controls before using them.
7. How long we keep information
We keep enquiry information only for as long as reasonably necessary to respond, follow up on an ongoing discussion, maintain appropriate records or comply with legal obligations. Retention depends on the nature of the enquiry and whether a transaction follows. You can contact us to ask about information we hold about you.
8. Your rights
Depending on the circumstances, UK data protection law gives you rights to access, correct or erase your personal data, restrict or object to certain processing, and request data portability. You can contact us using the email above to exercise your rights. You can also complain to the Information Commissioner's Office (ICO).
9. Security and third-party links
We take reasonable steps to protect personal information. However, email and internet communications cannot be guaranteed completely secure. If you follow links to third-party websites, their own privacy notices apply.
10. Changes to this policy
We may update this policy as the business and website develop. The latest version will be published here with its updated date.
Questions? Email sales@cheshireprestigemotors.co.uk and we will be happy to help.